Platform

Know how busyyou're going to be

Forecasting shows your expected support traffic for the next 90 days, day by day, and where it comes from. It's computed nightly from your own history — not a template, not a guess pulled from last year's spreadsheet.

ForecastingRecomputed nightly
Next peak
In 5 days
Busiest day
Nov 28Black Friday · 2.1× typical
vs typical
+18%
Confidence
High
Next 90 daysAll channelsAll teamsAll topics
November2025
MoTuWeThFrSaSu123456789101112131415161718192021222324252627282930
December
1234567
LowNormalBusyHighPeakEvent

Grounded in your history

Forecasting reads up to two years of your own conversation traffic — your weekday baselines, your seasonal shape, and how each event actually ramped up and decayed for you. Nothing is borrowed from an industry template. And when an event has only happened once, it says so: that's a guess, not a forecast.

Daily volume2 years learned
HistoryForecastConversations / day
WEEKDAY BASELINE
Mon96Wed118Fri132Sat70Sun58
Learned from 3 past Black Fridays
Every day explains itself

A forecast that shows its work

Every forecast day breaks down into your weekday baseline plus named causes — public holidays, sales events, your own campaigns, spillover from a busy day next door — and the parts always sum to exactly the total. Lift with no known cause is labeled Unexplained, honestly. Name it once and the forecast learns it for next time.

Why this dayFri, Nov 28
Baseline for this weekdayYour typical Friday
132
Black FridayOn the day
Sales event+118
Order-status spilloverFrom nearby launch
Spillover+34
UnexplainedNo known cause yet
Name this event+9
Expected±12% confidence
293

Staff the peaks before they hit

Divide the forecast by your team's real, measured throughput per channel and the volume becomes suggested agent-days — weeks ahead, not the morning of. Where a day runs past your recent typical capacity, it raises a peak alert. It suggests the staffing; it never schedules anyone.

Suggested staffingSuggestions
Agent-days = forecast volume ÷ measured throughput (last 90 days)
DayChatEmailVoice
Wed, Nov 26643
Thu, Nov 27753
Fri, Nov 28Peak964
Sat, Nov 29743
Nov 28 needs ~9 agent-days on chat; recent typical is ~6.

The calendar your traffic already follows

Public holidays import automatically for each market you serve, sales events like Black Friday come curated, and you add your own campaigns and launches so the forecast can explain them too. This is the demand forecast your team has been keeping alive in a spreadsheet — rebuilt every night from real data, with a cause behind every number.

Event sourcesExplains the forecast
SOURCES
Public holidaysImported per market
On
School holidaysTerm breaks that shift family traffic
On
Sales eventsCurated by Atender
On
Your campaignsAdd launches & promos
+ Add
EVENTS
Black FridaySales event
Starts 3 days before, fades 2 after
Cyber MondaySales event
1-day spike, fades next day
Autumn half-termSchool holiday
Runs 5 days, lower weekend
Spring app launchYour campaign
Ramps 2 days, tapers 4
How it connects

Forecasting sits on top of the traffic the rest of the platform generates. Conversations are the history it learns from, Analytics tells you what already happened while Forecasting tells you what's coming, and the numbers flow into the Agent Workspace and Monitor where the team feels the peak.

Forecasting — FAQ

Expected traffic, and where it comes from.

See Atender in action

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