Values and Sustainability

We believe in doing business responsibly while staying true to our people-centered culture. If we want a better tomorrow, we need to start with today’s decisions.

Our Core Values

Atender is built around three core values that guide how we operate, grow, and serve:

People

We believe that great service starts with great people. Our people-first approach empowers team members, builds trust, and ensures that every interaction is driven by care and professionalism. We don’t just fill roles; we build careers, confidence, and communities.

Diversity

We value diverse perspectives and experiences. Our multicultural, multilingual teams reflect the world we serve and bring valuable insight into every customer interaction. We champion inclusion, listen actively, and create space for everyone to thrive.

Communication

Great service starts with clear, honest, and respectful communication. We lead with trust and transparency, listen before we speak, and train every team member to communicate with empathy; because good communication builds trust, and trust builds businesses.

Our people-first approach empowers team members, builds trust, and ensures that every interaction is driven by care and professionalism.

Human Sustainability

In an industry known for high turnover, we buck the trend by creating an atmosphere where our team members want to build their careers. We support hybrid work arrangements, knowing that a flexible schedule helps our people stay healthy, happy, and productive - this approach also happens to be eco-friendly: less commuting equals fewer emissions and a smaller carbon footprint for all of us.

Flexibility & Well-Being
By embracing hybrid work, we create a supportive and flexible environment for our team. It’s not just about where you work – it’s about trusting our people to find balance. Happier team members mean better outcomes for our clients and a lighter environmental footprint.

Grow-With-Us Culture
We foster an environment where everyone can advance. Ongoing training, mentorship, and hiring from within are core to our culture. This not only builds careers but also leads to great service for our clients, since we always have skilled, experienced people on our projects.

Innovation for Good
Sustainability and innovation go hand in hand. By continuously improving and staying agile, we help future-proof our clients’ operations in a fast-changing world. In short, we grow with our clients and adapt together – ensuring our solutions are built to last.

Our goal is to keep improving, and help our partners do the same, by embracing smarter, greener technology and championing low-impact solutions.
We commit to sustainable practices across our operations

7 principles that guide us daily

Be a coach
Help others and share knowledge.

Empower
Every voice matters and can change processes. Staff should be autonomous and skilled, taking ownership of their success.

Be interested
You can’t separate who you are privately and at work.
Leaders must care about people and listen well.

Be ambitious
They aim to completely transform outsourced customer service,
working by soft values while being the best in the field.

Communicate
Transparent, open communication is a prerequisite for success;
every voice is equally important.

Enable career development
Customer service is not merely a stepping-stone; thinking otherwise creates cultural problems. There must be real growth opportunities.

Get your hands dirty
Everyone is responsible for fostering closeness, building trust,
and helping wherever needed.